Show depicts changing cultural norms

When the film Doc Than Tuoi 30 (30-Year-Old Single Women) was shown on the Today TV channel last week, many young women learned a valuable lesson about love and family values.

Unicorns bring festival magic
Young author wins literary prize 
Concert sends a message of peace 

Directed by Xuan Cuong, the 30-part TV series portrays the lives of a group of five single women in their mid-thirties, who with high positions in society, and their struggle against the challenges of life.

Working hard to fulfill their ambitions leaves love on the back track.

They have to look for answers to puzzling questions about why they are still single from family and friends, who believe women of that age should be married.


They finally discover that they can be single because they choose to be.

"Through Doc Than Tuoi 30, women will gain a deeper insight into love, marriage, family and career, and discover ways to resolve and overcome their hardships," said actress Le Khanh, who plays the leading role in the film.

The script, written by young authors from HCM City, impressed Khanh the first time she read it.

One of the city's most promising actors, Khanh began her professional career in 2006 with her production, Mui Ngo Gai (The Flavour of Coriander), a film featuring the life of a poor girl who faces challenges to become a businesswoman later.

The TV series was a hit, managing to attract audiences despite the domination of Chinese and Korean films.

Her subsequent films, Du Gio Co Thoi (When the Wind Comes) and Co Dau Dai Chien (Batlle of the Brides), are also about women.

Khanh said that Doc Than Tuoi 30 tells women to remain strong and she eagerly awaits the response of audiences.

Produced by the HCM City-based Tam Diem Studios, the film airs on Today TV at 9pm every night from Tuesday to Friday.

Quality TV shows aimed at women are on the way, thanks to new plans by the Viet Nam Television (VTV) and Ho Chi Minh Television (HTV), two of the country's largest TV stations.

This year, the HTV Film Studio (TFS) has worked with private film companies to make TV series focusing on urban women such as Camera Cong So (Camera in Office), Khi Nhung Ba Noi Tro Hanh Dong (When Housewives Take Action) and Pasta, Huong Vi Tinh Yeu (Pasta, the Flavour of Love).

These films tell stories about love and happiness with comedic scenes.

"Besides increasing our films' number and quality, we are shifting our efforts to the production of films to meet the demands of audiences, particularly women. These movies will be based on exciting stories, with the best directors and actors," said director Do Phu Hai of TFS.

Hai believes that his studio's new films are what audiences aged between 20 and 35 want to see.